CASE STUDY: Tiffany & Co.

To celebrate the 75th anniversary of the Tiffany Yellow Diamond exhibit at the 1939 World's Fair, Tiffany & Co. asked upLIGHT to collaborate on a holiday display to adorn their 5th Avenue flagship store. We worked alongside Tiffany's fabricators to design a system of individual controls over each of the jewel-like 1,939 LED nodes, and provided a programming and playback solution to create an animated diamond necklace worthy of this architectural queen.